دسته: english

Marketing mix
The marketing mix The marketing mix is one of the most famous marketing terms. The marketing mix is the tactical or operational part of a marketing plan. The marketing mix [...]
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SWOT Analysis
SWOT Analysis SWOT analysis is a tool for auditing an organization and its environment. It is the first stage of planning and helps marketers to focus on key issues. SWOT stands for strengths, [...]
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What is Marketing? Marketing definitions.
Marketing definitions There are many marketing definitions. The better definitions are focused upon market orientation and the satisfaction of customer needs. Marketing is the social process by which individuals and [...]
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Marketing Concept
The marketing concept holds that achieving organisational goals depends on knowing the needs and wants of target markets and delivering the desired satisfaction better than competitors do. Kotler and Armstrong [...]
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